There are a number of underwear designs made to eliminate a visible panty line, but one in particular has been making the rounds online for its bizarre and unconventional look.
Made by a brand called Babapanty, Invisible Panties are essentially three strategically placed silicone straps connected with what look like white paper clips. Two of the straps go between the legs and cradle a square piece of cloth against the crotch.
The brand has launched a Kickstarter to fund the project, with a goal of raising $10,000. Unsurprisingly, however, it has only had five backers so far who've donated $110 altogether, most likely because of its odd and uncomfortable-looking design.
'Usual underwear cannot keep a pad not smashed for a long time, especially at night, that cause absolutely uncomfortable sleeping,' says the description.
By contrast, 'Baba invisible panties let you sleep however you like, you can roll over, twist and turn round all night long, a pad won't be smashed or damaged,' it says.